Product Launching Strategies
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Contact List Owners Critical to leveraging your efforts and generating the biggest amount of buzz and whispering about your soon to be released product is to contact email list owners in your niche. These relationships will be invaluable and they alone will be responsible for you making thousands of dollars on launch day. Freeline Content Create some free content in a variety of media e.g. free pdf reports, free audio interviews, Youtube video trailers. Now give away this free content and get your affiliates to send this out to their email lists too. When you do this, you will establish a good reputation and generate a lot of buzz. Tools Make sure that you have many tools for your affiliates. I'm talking here about banners, keyword lists and ready to plug-in emails. Announcements Send out press releases on launch day and post in forums in the sections where announcements are allowed. At the same time, get your email list owning affiliates to send out broadcasts. This whole time you should have been creating your own list too, ready to announce to on launch day. |
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